The last few weeks have been very hectic, so I missed this (boldface mine):
Upon discovering that an item they want to buy is in a locked case, less than one in three shoppers (32%) get a store employee to unlock the case, according to a reader survey from Consumer World, a consumer advocacy website. For 55% of respondents, it’s a lost sale, because when a product is locked up, they try to buy it elsewhere. The remaining 13% try to find an alternative product in the same store that is not locked up…
Dworsky acknowledged that the results might be skewing high because it was an opt-in survey that readers took rather than a random one, and said his audience tends to be “interested in consumer matters,” which may mean they have a lower threshold for consumer inconvenience….
“It’s become routine to discover entire aisles transformed into untouchable product galleries armored in plexiglass,” Amanda Mull wrote about locked cases in Bloomberg in August. “The whole thing has a whiff of pawnshop, which might actually be unfair to pawnshops.”
…“If stores lock up too much stuff, they cease to be stores—they become giant vending machines with no place to insert your money,” Mull wrote. “For a lot of shoppers, those locked shelves become another reason to avoid in-person shopping and hand their business over to Amazon.”
I avoid stores, whenever I can, that lock up things I want*, and I know I’m not alone. It’s especially annoying when you have to get multiple items in different parts of the store: either you have to summon people multiple times or drag the poor worker around the store. And there’s no reason to think things are any different from pre-pandemic times in terms of theft.
What convinced me of the uselessness of locking things up is there are three CVS stores near me, each about six minutes apart on foot, and they all lock up different things. My hunch is upper management wanted to limit ‘shrinkage’ so they could wring out every last cent, and thought they could get away with this. I’m sure they’re all still getting good paychecks though.